As most of you know, Modus remains proudly independent. Which means it is still owned and operated by Jaz & Grant Wearin, who began the business 5 years ago. Modus is run by a small team of around 30, spread from office duties to brewery, venue and sales. Jaz & Grant are still very much hands on, and remain active members of the team on a day to day basis.
As the new 375ml cans rolled out earlier in the year, you’d notice a new addition to the cans. The Independent Brewers Associations (IBA) Independence Seal.
This seal is designed to help Australian owned independent breweries differentiate themselves from those owned by multi-national beer companies. This seal also assists Aussie craft beer fans to easily identify local and independent breweries and encourage consumers to #askforindiebeer.
As BrewCon 2019 opened this week, we wanted to work with Liquex Logistics, and the Independent Brewers Association, to celebrate all things independent.
The name Liquex Logistics may not mean much to you now, but this company has very much the same M.O. as we do here at Modus Operandi, and we’re proud to partner up with them for the Indie Awards season this year. Based in Melbourne VIC, Liquex Logistics have been providing warehouse and logistic solutions to the beverage industry for over 30 years.
As you may know, we cold store and cold transport all our products so consumers are getting the freshest product available. This isn’t something we take lightly, and we’ve even converted our delivery truck into a roving cool room. So this partnership was destined to happen.
We also worked with local Melbourne artist, Keo Match, who created an amazing mural for us, on the side of the Liquex Logistics warehouse in Sunshine West, VIC. Keo is an Australian Creative & Painter. He is skilled in the art of illustration, graphic design and even animation. Go and have a look at what else this legend does at www.keomatch.com.au
In a final sign off to Indie Beer, we are extremely proud to report Modus picked up the Champion IPA award last night for Former Tenant Red IPA at the Indie Beer Awards. This is the fourth time Modus has picked up the Champion Australian IPA award which we are very chuffed about! The atmosphere at last nights awards was contagious with a great outlook for Indie Beer in Australia. Watch this space!